The first course is developed according to the "Live Communication" method, and includes a creative
and sophisticated synergy between events, fairs and congresses with the digital world. An innovative
formula that goes beyond frontal teaching to immerse the students in real contexts through laboratories,
visits and project work. The direct contact with the professionalism and experience of those who worked
for years in the sector allows students to acquire in a solid and articulate context the most useful
tools to be employed in the professional world.
Progea, the master in designing and organizing fairs, events and sales points, trains professionals in
the exhibition and event Management field. These are professionals who will have the delicate task of
managing the process of conception, planning and organization of individual and collective events,
with particular regard to structured and complex projects.
Allianz MiCo, thanks to the collaboration with Accademia Fiera Milano, annually activates the internships necessary for completing the training course, supporting the young students with the professionals of the various departments: sales, marketing and operations.